What Is the Best Service to Post and Sell Art?
How to Market Your Art And Sell Photography Prints (Updated 2021)
Then yous're thinking about selling your photographs? Has your hobby reached a level where people want to buy photography prints from you? There is definitely a market for photography art prints, and you can exist a part of it with a few simple tips. Whether you specialize in street photography, landscape photography, fine art photography, or any other type, yous can put your camera to work and learn how to sell photography prints online.
How to Sell and Market place Photography Art Prints
- Find a Printing Source
- Sell Your Photographs on a Marketplace Platform OR
- Sell Photographs on Your Personal Website or Blog
- Listing Your Photography for Sale
- How Much Should Y'all Charge?
- Use Social Media to Promote Your Work
- Sell at Local Art Stores
- Display Your Work at Local Businesses
- Sell at Art Fairs
- Use Email Marketing Campaigns
If you are already a professional or freelance photographer, you may already have an established niche and developed your own manner of photography. Exercise you specialize in street photography, or are y'all an compages photographer? Do y'all adopt black-and-white images? Maybe you lot specialize in double exposure photography, long exposure, fine art photography portraits, or contemporary fine art. No affair your art form or field of study matter, information technology'due south always a good thought to found your own style when yous become to market. If you lot stand out amongst the other thousands of well-known photographers who are selling their art online, you will most take much better success.
Defining your manner is a great start. At present you lot demand to get your work seen and purchased. Care for this every bit you lot would any other start-up and your chances of success will definitely climb.
Discover a Printing Source
Professional Photography Prints
You should only offer top-quality photography prints for auction, so finding a talented photo printer is essential. You can store effectually for local fine fine art printers, or use an online photo printing service and have your prints delivered. Print labs can ship directly to your clients if you lot wish, so this can minimize some of your shipping and handling costs. Some printers specialize in color photography, and others in black-and-white film, so shop effectually and cull the selection that all-time suits your needs.
If you know any photographers who print their images, ask them which press services they utilize. Information technology's always a peachy idea to get references from reliable and trusted sources.
Y'all won't desire to skimp on this part of the process because the quality you offer will impact your entire make prototype. Developing a relationship with a quality photography lab is critical. Brand certain your photo lab provides any printing and shipping services you need. Look for things like:
- Loftier-quality prints, sail, and metals
- Print on demand services
- Frames and framing services
- Multifariousness of sizes
- Driblet aircraft
Types of Printed Photography
You may want to look into offering framed photographs or mounted pictures, in addition to standard photo prints. Decide on what price points you want to offer, and expect into all the available possibilities. Some clients prefer to purchase a set-to-hang framed photo over a bones print.
An interesting alternative to printing on photo paper is to impress your photographs on canvas, and then mount them like modern photography art. This is quite popular with dwelling house and business owners who want interesting wall art, as it resembles a painting. You lot can even join the triptych photography artists who form a single image by press on three separate canvases.
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Sell Your Photographs on a Marketplace Platform
Many online marketplaces exist where you can showcase and list your artwork for auction. Platforms similar eBay and Etsy are marketplaces, where you list your artwork among hundreds or thousands of other sellers. A marketplace increases the competition, merely it as well attracts a high book of shoppers. These online marketplaces are great options if you don't have time for cocky-promotion or if you don't have extensive marketing skills.
Exercise some research and expect at the unlike fees and options for each marketplace. Nearly accept a flat-charge per unit monthly fee, plus they take a small percentage when your artwork sells. With the right exposure and guild volume, these fees are usually worth the cost.
Sell Photographs on Your Personal Website or Blog
Building your own personal business website will allow you accept consummate control over your sales and client interactions. This will crave a little more time for building, maintaining, and marketing. With a platform like Shopify or BigCommerce, yous can chop-chop create your own sectional, branded online store. You tin use your own domain name to expect more than professional person. These platforms make information technology easy to create your ain online store, but information technology's up to you to concenter buyers. Like the marketplaces, these hosted do-it-yourself online stores usually charge a monthly fee plus a small percentage of each sale.
Some websites, like Wix, offer free and easy photographer websites templates to get you started on your personal website. Make certain to cull a template that has integrated sales options, like a photography print order class and payment processing. It's a good idea to somewhen purchase your ain domain proper name and upgrade to a paid service. This will provide you with more than selling options, remove ads, and give a more professional await.
If you don't have the fourth dimension or the skills, you tin as well hire a website development company that creates websites for photographers. They will teach you the basics, like how to take and procedure your orders, and they will maintain your website for a monthly fee. A good website programmer can likewise integrate keywords and optimize your site for search engines so that you are easily establish by prospective buyers.
Another option is to create a simple blog where you display your work and write occasional photography articles. Invite your clients to electronic mail yous for more data and shipping details. You can employ a service like PayPal to accept payment.
List Your Photography for Sale
What Should You Print?
The sky's the limit when it comes to what you can sell online. You may want to focus solely on photographs printed on fine-art newspaper. Or you may try to diversify the items that yous offer and explore mediums like wood, metals, or canvas. If you observe that one of your prints is more popular than others, you may want to attempt offering it on a diversity of items.
You can impress on mugs, pillows, t-shirts and many other novelty items. You can impress in colour or stick to black-and-white photography. Some photographers are doing well selling fine art tapestries. Accept a wait at how other photographers are succeeding to assist requite yous some ideas.
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How Much Should You lot Charge?
How to Price Photography Prints
How much should you charge for your prints? This is a very important question to enquiry before selling your photographs online. You don't desire to overprice your items and drive away potential customers, only y'all also don't want to sell yourself short. What is a fine art photograph worth? If you have never sold your photographs earlier, this will require a little research and experimentation and so you can be competitive with other fine art photographers who are selling online.
The best way to find your toll range is to await at what other photographers are charging for similar work. Try to position yourself in the boilerplate price range and program to make adjustments and modifications. Go along your eye on the marketplace prices so that you remain relevant and competitive.
Offering occasional promotions and giveaways is a keen manner to get potential clients interested and interacting with your work. Grow those potential clients into real buying customers!
Keep in mind that packing and aircraft costs are part of your pricing structure. Try to detect a balance between economic rates and reliable services. You demand your artwork to be delivered undamaged and on time, at the lowest possible cost.
Expect into your local delivery services and also make sure to research international consign laws and regulations if y'all decide to ship worldwide.
Utilise Social Media to Promote Your Work
Social media sites like Facebook and Instagram are nifty platforms for marketing your piece of work. Your followers are all potential customers.
Instead of selling through your personal folio, create a business page to characteristic your photography prints. Have advantage of all the business strategies that these social media services offer. There are advertizing options that can help you promote your page. Research the different advertising packages they offer to help increase your exposure.
Be sure to ask your friends and family unit to similar and follow your folio, and enquire them to share your folio with their own friends. As more than people realize y'all are selling photography prints, word volition speedily spread.
Read upwardly on ways to gain followers and start interacting with the people who are genuinely interested in your work. Write photography-related posts well-nigh industry news, photo tips, photographer quotes, and be sure to allow people know when you've created new artwork. Practise everything you can to keep your followers interested. Post regularly to ensure visibility. This can become time-consuming, then try to plan and schedule posts that are written beforehand.
Sell at Local Art Stores
Whenever possible, try to leave business organisation cards at art stores and then customers know how to contact you. It's a corking way to pick upwards commissioned photography work from locals in your customs.
Depending on what type of city or town you live in, you may take the option to place your photographs in a local fine fine art store or modern art gallery. Some fine art shops will work on consignment and only charge yous when your artwork is sold.
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Display Your Work at Local Businesses
Sometimes a local eatery or business will exist willing to hang your photograph on their wall. Information technology'due south a win-win organisation since they get "free" artwork while you become gratis advertizing. Just make sure your contact data is readily available so that interested buyers tin can go in bear upon with you lot. This tin exist great exposure!
Sell at Fine art Fairs
An art fair is another great way to expose your photography and network with other fine art enthusiasts. Inquiry the art fairs in your area and ask what the procedures and fees are for condign an exhibitor.
Make certain to bring your limited edition prints, fine fine art and other photography prints for immediate sale, along with concern cards and flyers to hand out to people who are interested in your artwork. This is a good opportunity to collect email addresses, so consider offer a raffle or contest of some kind. Invite people to sign upward for a run a risk to win one of your prints.
Utilize E-mail Marketing Campaigns
If you're able to collect email addresses through a raffle or giveaway, an electronic mail marketing campaign tin can be a very effective manner to increase sales. Try to collect e-mail addresses whenever you can, using Facebook, Instagram, ad campaigns and local contests. Don't forget to include the e-mail addresses of your previous customers. It's a peachy way to stay in bear on with people and so that they don't forget you.
Yous Tin Do Information technology!
Are you lot ready to leap into the game and sell your photographs? While it's a lot of hard work, information technology's also a rewarding experience. To exist successful in selling prints online, you'll have to stay on pinnacle of your orders and client communications.
Marketing your photographs and getting noticed volition certainly take additional endeavor on your part. Endeavor to focus on the sources and outlets that you know are manageable. Y'all may want to go all in and invest total fourth dimension to earn a profitable wage. Or y'all may want to have it more slowly and commencement out selling as a hobby to earn a few actress bucks. With some work and determination, you will exist selling your artwork online, and you'll experience proud to know that people are purchasing your photography to hang in their homes or businesses. It's a dandy feeling!
So you're thinking about selling your photographs? Has your hobby reached a level where people want to buy photography prints from you? There is definitely a market place for photography art prints, and you can be a part of it with a few uncomplicated tips. Whether you specialize in street photography, landscape photography, fine fine art photography, or whatsoever other type, you tin put your camera to work and acquire how to sell photography prints online.
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Source: https://www.colesclassroom.com/how-to-sell-market-photography-art-prints/
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